Press Release Source: Branded Media Corporation
Branded Media Corporation Enters Exclusive Partnership with Wedding Expert, TV Personality, and “The Apprentice 2” Finalist Sandy Ferreira


Ferreira to Host “The Hurricane Katrina Wedding Special” Airing
December 16 on WE: Women’s Entertainment

New York City (November 16, 2005) Brand management and television production company, Branded Media Corporation (quote symbol: “BMCP”) is pleased to announce an exclusive partnership with wedding expert and TV personality, Sandy Ferreira. Through this exclusive agreement Branded Media will develop wedding-themed television series, books and products, as well as actively seek commercial endorsements.

A viewer favorite and finalist from NBC’s “The Apprentice 2”, Sandy has over 10 years of experience as a bridal shop owner and wedding planner, and is currently on the bridal show circuit, drawing large audiences of brides-to-be.

Sandy Ferreira will appear as the host of the upcoming WE: Women’s Entertainment special “The Hurricane Katrina Wedding Special” which will premiere on December 16 at 10:00pm ET. The special was created and co-executive produced by Todd Schwartz, Senior VP of Strategic Development at Branded Media. Sandy’s wedding planning expertise is tested as she surprises two couples whose wedding plans, along with their homes and jobs, were destroyed by Hurricane Katrina. Sandy, working behind the scenes with each couple’s friends and family, delivers the dream weddings beyond each bride’s expectations. No detail is overlooked and friends and family are reunited for the first time since the disaster struck the Gulf Coast. The one-hour special is filled with emotionally charged moments as the thankful couples and their families receive the caring and generosity of the holiday season giving couples the weddings they deserve after they lost almost everything. When one of the wedding celebrations takes to the streets of the famous New Orleans French Quarter with the first joyous traditional “Second Line” parade since the storm, residents and FEMA workers come out to cheer and exclaim “New Orleans is coming back!”

“Sandy has the unique combination of a wonderful, accessible personality, keen business sense and a recognized expertise in the bridal industry. It’s very exciting for the team at Branded Media to be working with Sandy and continue to build her brand and popularity in the mass bridal marketplace,” said Todd Schwartz. “According to Donald Trump, Sandy is ‘destined for success’ and we are thrilled to be a part of it.” Sandy Ferreira is managed by Jodi Turk-Goldberg of Turk TV Management.

About Branded Media
Branded Media Corporation identifies, extends and manages brands by creating distinctive market opportunities. Utilizing multimedia platforms, BMC positions brands and actively seeks creative retail partners to market merchandise directly related to the content it creates for television, print, internet and other media outlets. Branded Media takes a unique comprehensive approach to brand building through creative, strategic brand messaging designed to increase awareness and sales of consumer products and services.

This news release may contain certain forward-looking statements that are subject to risks and uncertainties, which may cause the actual results or performance to differ materially from the results or performance expressed or implied. Such statements reflect management’s current views and are based on certain assumptions. Actual results could differ materially from the assumptions currently anticipated.

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